Hexagon Teaser Two: The Gallardo Successor
lamborghini | December 12, 2013
Lamborghini is building up to the official unveiling of the successor to the Gallardo, which seems to be called the Lamborghini Huracan. As part of its viral marketing, Lambo has created the Hexagon Project. They began by teasing the sound of the new car a few days back along with the first episode of a video series in which three friends from London embark on a mission to enter Lamborghini’s production facilities in Italy and be the first outsiders to catch a glimpse of the Huracan.
In this, the second episode, our would-be spies join a group touring the Lamborghini facility. When the guide is distracted, they break away from the group to enter the off-limits areas of Lambo’s headquarters. But can they get past security and find their way to where the new Huracan is being designed?