From the Vaults: Chrysler Cordoba Commercial

by Paul Strauss
From the Vaults: Chrysler Cordoba Commercialzoom in

Say it with us now… “Corrrrrr-doh-ba.” Now “Soft Corinthian leather.” Yes, if you’re old enough to remember this classic 1975 car commercial starring none other than Fantasy Island’s Ricardo Montalb├ín, you know exactly what we’re talking about.

While the Chrysler Cordoba was truly an unspectacular “luxury” car, it didn’t matter. The smooth and intoxicating voice of Mr. Roarke would make you run down to the dealership and buy one anyhow.

In fact, Montalban’s representation of the Cordoba was so successful, that he remained the spokesperson for the car for its entire eight year lifespan. And if you’re thinking he said “fine Corinthian leather,” he did that too…

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