Genesis

Mechanically, most electric vehicles are pretty similar. But the power output of the battery pack, vehicle weight, and motor efficiency can all affect vehicle speed. Three of the more powerful crossover EVs on the market are the Tesla Model Y, Genesis GV60, and Mustang Mach-E GT, and they’re also likely to be cross-shopped by buyers.

The new 2022 GV70 SUV is the smaller and sleeker of Genesis’ first two crossover SUVs, and we now know how much it’s going to cost. The base model starts at $41,000. The base model has a 2.5-liter in-line four-cylinder with turbocharging delivering 300 horsepower and 311 lb-ft.

Americans who like station wagons have few options to choose from, mostly from overseas automakers like Subaru, Audi, and a few others. In Europe, the station wagon is known as a shooting brake, and there are many more options for fans of that type of vehicle.

Korean luxury automotive manufacturer Genesis has an updated G70 sport sedan launching for the 2022 model year. The G70 Launch Edition will be available in a couple of exclusive paint colors. The special edition vehicle will be made in a run of 500 units offered in exclusive matte finishes called Melbourne Gray and Verbier White.

When it comes to luxury cars, most people mention brands like Mercedes-Benz, Lexus, and BMW. Hyundai spin-off Genesis hopes to gain the same kind of brand cache in the minds of luxury buyers, and with excellent vehicles like the G70 and G80 to their name, I think they’ve got a good shot at just that.

Between the G70, G80, and G90, Genesis makes some very substantial and well-equipped cars. With the GV80 crossover on the way, they’re only going to expand their market appeal. Now, the Korean luxury brand is working on a big update to the mid-size car that started it all.

Korean automaker Genesis has been making some very good vehicles since they first spun off from Hyundai a few years back. Last year, they took home some big awards for their excellent G70 sedan, and the hits keep coming.

Over the years, many automakers have taken aim at sport luxury brands BMW and Mercedes-Benz to see if they could knock one of these long-reigning champs off of their pedestal. Just as many have failed to do so.

Stomp around in someone else’s backyard just to see what happens. Throw the traditionalists for a loop with turbocharged antics and all-wheel drive agility, then back it all up with a jaw-dropping list of standard features for a fraction of the competition’s asking price.

The band Haddaway had one of the most infamous one-hit wonder songs of all time called What is Love? Now that that ear worm is in your head (you’re welcome), it made me ask the question, with A Night at the Roxbury’s theme song as the backdrop, “What is luxury?”

The  automakers at Korea’s Kia and Hyundai have sure stepped up their game in the last decade or so, with dramatic improvements in styling and build quality to go along with their feature rich, yet value-priced equipment.

Oh Hyundai how you have changed, and dammit if I don’t love ya for it. A strange void within the automotive landscape has been filled, and after years of adaptation and gradually becoming a legitimate alternative to American, European, and Japanese machines, you have finally decided to tackle the all-imposing luxury market with your own spin-off.

It’s a familiar playbook that Hyundai has been following. It’s quite similar to the approach that Honda followed when they launched in the U.S. market in the late ’70s. Build a bare-bones car. Offer a killer warranty to back up the car.

Pricing for the 2018 Genesis G80 range has been announced, and the latest model start at $42,725(USD) for the base edition. That price includes destination, and is a modest $500 price increase compared to the previous model, which was already about $2600 more than its Hyundai predecessor.

A couple of years back, I had the opportunity to test drive the car then known as the Hyundai Genesis, and I thought it was an absolutely brilliant premium mid-size sedan. Hyundai had such confidence in the new Genesis that it recently spun it off into its own brand, focused exclusively on luxury vehicles.